Becoming a Category of OneRecommendations
Author:
Joe Calloway
About the book
Learn how extraordinary companies do what they do so well, and obtain the tools and ideas you need to emulate them. Full of case studies and personal reflections by leaders of exceptional companies, this book is designed to help anyone transform their run-of-the-mill business into an extraordinary company-whether you operate a multinational corporation or a mom-and-pop shop. Calloway doesn't offer any mumbo-jumbo or flavor-of-the-day buzzwords, just simple lessons that lead to real, proven results.
People recommending Becoming a Category of One
What readers say about ‘Becoming a Category of One’
Mike Shinoda on Becoming a Category of One
"About finding ways to make what you do stand out."
.png)
