Buy on Amazon
Buy on Apple Books

About the book

The coauthor of The 22 Immutable Laws of Marketing shares practical advice on how companies can increase profitability and competitiveness by focusing on core products and eliminating extraneous areas.

Related books

The Power of Habit

Charles Duhigg

Extreme Ownership

Jocko Willink

The Checklist Manifesto

Atul Gawande

The 7 Habits of Highly Effective People

Stephen R. Covey

Crossing the Chasm

Geoffrey A. Moore

Blitzscaling

Reid Hoffman

Hooked

Nir Eyal & Ryan Hoover

Only the Paranoid Survive

Andrew Grove

Made to Stick

Chip & Dan Heath

Measure What Matters

John Doerr

The Effective Executive

Peter F. Drucker