Julie Ricebook recommendations
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Julie Rice in an entrepreneur, investor and co-founder of SoulCycle, a New York City-based fitness company that offers indoor cycling workout classes.
Julie Rice on Start with Why
"So important, because people understanding why you do something, not what you are doing, is really what makes or breaks a brand."
Julie Rice on Setting the Table
"We did a lot of reading [this book] at SoulCycle."
Julie Rice on Delivering Happiness
"[At SoulCycle] we’re all big fans of [this book]."
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