Zero to OneRecommendations
About the book
#1 NEW YORK TIMES BESTSELLER
If you want to build a better future, you must believe in secrets.
The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.
Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we're too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.
Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. Tomorrow's champions will not win by competing ruthlessly in today's marketplace. They will escape competition altogether, because their businesses will be unique.
Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.
People recommending Zero to One
What readers say about ‘Zero to One’
Bryan Johnson on Zero to One
“"A must read."”
Eric Weinstein on Zero to One
“"If you really understand something that the rest of the world is confused about, and it’s an important truth, [this book] says here are all the ways you might want to make that work."”
Brian Dean on Zero to One
“"Business classic that lives up to the hype. Completely reframes what a startup should do with their product and positioning."”
Keith Rabois on Zero to One
“Keith Rabois recommended this book on a Medium blog post.”
Kishore Biyani on Zero to One
“"Captures some interesting perspectives and insights on the way the world and the business organisations are changing and challenging the status quo."”
Lee Stranahan on Zero to One
“"A great business book."”
Patrick O'Shaughnessy on Zero to One
“"An obvious suggestion, because [this book] is the talk of the town and sits at the top of bestseller lists everywhere."”
Chris Dixon on Zero to One
“Chris Dixon recommended this book on Twitter.”
Rupert Murdoch on Zero to One
“"Brilliant, often provocative."”
Matt Mullenweg on Zero to One
“"[This book] was excellent."”
Tom Bilyeu on Zero to One
“Tom Bilyeu recommended this book on his website.”
Ryan Petersen on Zero to One
“"[Part of] my biz book canon."”
