The Lean StartupRecommendations

Author:
Eric Ries
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About the book

If you're looking to launch a startup or innovate within an existing company, "The Lean Startup" by Eric Ries is an essential read. This book offers a fresh perspective on how to build a business in today’s fast-paced environment. Ries introduces the concept of the "lean" approach, emphasizing the importance of iterating quickly, testing assumptions, and learning from feedback. By focusing on validated learning, entrepreneurs can significantly reduce the risks associated with startups. The principles laid out in this book are not just for entrepreneurs; they can be applied in any organization looking to foster innovation. Whether you’re a seasoned business owner or an aspiring entrepreneur, the insights and strategies in "The Lean Startup" can help you navigate the complexities of launching new products and services.The book comes highly recommended by a diverse group of influential figures, including entrepreneurs, investors, and media personalities. Among the recommenders are well-known leaders like Steve Jobs and Richard Branson, as well as notable investors and venture capitalists. This blend of recommendations suggests that "The Lean Startup" resonates with those at the forefront of innovation and business strategy. The recurring presence of entrepreneurs and investors in the recommendations emphasizes the book’s relevance to those actively engaged in shaping the future of business and technology.

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

What readers say about ‘The Lean Startup

Mark Cuban on The Lean Startup
One of the 7 books Mark Cuban credits his success to.

Raoul Pal on The Lean Startup
Raoul Pal recommended this book on Twitter.

Jason Calacanis on The Lean Startup
"You need to read [this book]."

Chris Dixon on The Lean Startup
Chris Dixon recommended this book on Twitter.

Kevin Systrom on The Lean Startup
"The principles from [this book], I still apply today."

Marty Cagan on The Lean Startup
"Buy it."

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