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Seth Godinbook recommendations

Seth Godin is the author of 18 books. He's also the founder of the online workshops altMBA and The Marketing Seminar. Godin has founded several companies, including Yoyodyne and Squidoo. In 2018, he was inducted into the Marketing Hall of Fame.

Quotes & Sources

Seth Godin on Crossing the Chasm
"Helps us understand that it is a myth — an incorrect myth, a false myth — to believe that we can start with an idea for a few people and ride it from early adopter to early majority to late majority to laggard."

Seth Godin on Traction
"The latest, most specific tactics from the red-hot center of the internet marketing universe. From someone who has done it. Twice."

Seth Godin on Rework
"I can't imagine what possible excuse you can dream up for not buying this book for every single person you work with, right now."

Seth Godin on The Diamond Age
"If you read [this book] before you’ve thought about molecular anything or 3D printing, then it changes your mind."

Seth Godin on How to Decide
"Simple, powerful and generous, it should be required reading."

Seth Godin on Understanding Comics
"I have given away many, many copies."

Seth Godin on The War of Art
Seth Godin mentioned this book on "The Tim Ferriss Show" podcast.

Seth Godin on Think Like a Rocket Scientist
"Makes a compelling case for each of us to level up and to contribute at a level we've talked ourselves out of."

Seth Godin on Everything is Figureoutable
"If you're looking for the next step on your journey to make a difference for others, here it is."

Seth Godin on The Long Tail
"There aren’t many books I haven’t written that I wish I had written and this is one of them."

Seth Godin on The True Believer
"It’s dense, it’s more than fifty years old, it’s an easy read and it’s urgently important."

Seth Godin on Just Kids
"It is not going to change the way you do business but it might change the way you live."

Seth Godin on Caste
"An extraordinary book."

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